"Yassir", the application for mobile taxi reservations, has just entered the Moroccan market, offering customers an innovative booking solution that combines quality of service, security and ease.
According to his Arabic name, Yassir, who initially targeted the city of Casablanca, aims to ease the way in which day-to-day services are provided through mobile high-tech solutions, said Rachid Moulay El Rhazi, Director of Yassir in Morocco, with the remark that "Easy-to-use application that gives users complete security."
To this end, a Memorandum of Understanding between Yassir and the Democratic Union of Traffic (SDT) was signed in Casablanca on Sunday, which allows taxi drivers to use this application to be available as soon as possible. soon planned official launch, in accordance with applicable laws, including Dahir number 1-63-260 and regulations issued by the Wilaya Casablanca-Settat region.
In the context of the socioeconomic interests of professional drivers, this partnership was signed with Yassiro in order to enable them to enjoy financial and social benefits in financial and social terms, SDT Casablanca's deputy secretary-general said. -Satsatsyndicat Samir Faraby.
He added that the union would propose to Yassira drivers who will attend trainings to provide quality service to Casablanca residents.
This partnership, which is currently only applicable to Casablanca, will allow Yasser to employ taxi drivers associated with the union and benefit from several benefits, including social, secondary income, bonuses, etc.
To ensure improved customer service quality, the company plans to adopt stringent recruitment criteria and offer these drivers dedicated training on using the application and adopting a quality of service that meets the needs of customers.
Yassir is a Maghrebian start-up created in 2017, operating in the field of innovative mobile solutions in Africa.